The form of simplicity

Brand Introduction

The name "unizeit" combines the prefix for the English word "unique" and the German word "zeit"- for time. This brand is a symbol of paying great commitment and tireless pursuing for a unique craftsmanship and superior caliber.


2016 is undoubtedly a very significant year for unizeit. Since 2015 an entry-level of Unizeit mechanical wristwatches around EUR2000 were launched to the market. At the same time, there is variety range of watch series are launched in both Germany and China simultaneously. A high attention has been paid to Chinese market to meet our mechanical watch enthusiasts which is seen as an important global marketing strategy for Unizeit.